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Making homes more expensive since 2017.

We’ve revolutionised the way real estate is done throughout Australia and New Zealand.

THE DEAL

Since 2017

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Melbourne is where this story began. Born from Marty Fox’s vision, WHITEFOX changed the conventions of an old-fashioned industry, replacing outdated norms with innovation, artistry, and digital-first precision. In just eight years, our in-house marketing engine and refusal to play by the old rules have fueled unprecedented growth. A young brand moving this fast doesn’t go unnoticed. We’ve commanded attention. Now, we’re rewriting the playbook.

We exist to redefine real estate.

Our vision? To build the world’s first privately owned global boutique agency - a brand that’s globally connected, culturally influential, and market-moving.

Our mission is relentless: Execute every deal with a 'BOLD, POLISHED and MATTER-OF-FACT' approach.

Our Story
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We pride ourselves on having the highest acumen in property, marketing and negotiation.

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Property

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Sell with us

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Projects

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People

architecture

Property

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Sell with us

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Projects

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People

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68 Old Mornington Road, Mount Eliza

6 Austin Avenue, McCrae

We’re just getting started.

With 17 locations across metropolitan Australia and New Zealand, we’re able to leverage one of the biggest and most connected real estate networks in the world.

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72SydneyAdelaideGold CoastBrisbaneAucklandChristchurchQueenstownWanaka
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Act local, Think Global.

Digital First

Always at the forefront.

We’re not afraid to push the boundaries and think differently. By blending innovation with intuition, we craft strategies that don’t just follow the market - they shape it.

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Representing the best of Melbourne's luxury real estate.

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Selected Press

The Latest From Us

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Welcome to WHITEFOX Essendon

WHITEFOX has expanded once again. This October, we officially opened the doors to our newest Northside office in Essendon. This marks our sixth location across Melbourne, and our fifteenth globally, a clear reflection of our momentum, our people, and our brand’s continual evolution.

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Welcome to WHITEFOX Essendon

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